RETAIL WOOCOMMERCE
King Eco
Bathroom and kitchen fittings sold online, in a category where people shop by room, by fixture and by brand.
Visit kingeco.sg →
// SECTOR
Retail
// PLATFORM
WooCommerce
// LIVE SITE
kingeco.sg
What the site had to do
The catalogue is organised the way people actually renovate — by room and fixture type: toilet bowls, taps, sanitary fittings, washroom panels, lighting — rather than by supplier code, which is how this category usually gets built and why it usually fails.
Named brand lines such as American Standard are surfaced directly, because a shopper searching a specific bidet model should land on it rather than on a category page. A blog carries renovation-stage searches that arrive months before purchase, and the Geylang showroom is offered for buyers who want to see a fixture before committing.
// WHAT IT DOES
→WooCommerce catalogue by room and fixture
→Named brand product lines
→Washroom panels section
→Blog
→Showroom visit path
// SITE STRUCTURE
About Us
Products
Toilet Bowls
Taps
Lightings
Washroom Panels
Blog
Contact
// WHAT WE DID
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// RELATED READING
