IN THEIR POCKET. ON THEIR MIND. IN YOUR FAVOUR.
iOS and Android apps focused on one job done brilliantly — booking, loyalty, ordering, self-service — from idea to App Store, without the agency bloat.
Webby SG develops mobile apps for Singapore businesses — iOS and Android apps for booking, loyalty, ordering and customer self-service, usually built from a single cross-platform codebase to keep costs sensible. We handle design, development, testing and App Store / Play Store submission end to end, with fixed milestone-based quotes.
WHY MOST BUSINESS APPS FAIL.
The app graveyard is full of good intentions. The patterns that put them there:
One core job, done brilliantly
A business app pays off only if customers open it again. We design around one core job — booking, ordering, loyalty, support — and make that job effortless, instead of cramming in features nobody asked for.
And we’ll tell you honestly if you don’t need an app: sometimes a fast mobile web experience serves customers better and costs a fraction. That advice is free.
★★★★★
WHAT MOBILE DEVELOPMENT INCLUDES.
From idea to live in both stores:
UX & UI design
Flows designed around real usage — thumb-reach, 44px targets, three taps to the thing customers came for.
iOS & Android from one codebase
Cross-platform development where it fits — both stores, one build, sensible maintenance costs. Native where performance truly demands it.
Backend & API development
The server side that powers accounts, bookings, orders and content — built and documented alongside the app.
Push notifications & analytics
Re-engagement done respectfully, and analytics that show what users actually do — so iteration is informed.
App Store & Play Store submission
Accounts, listings, screenshots and the review process handled — we’ve been through it many times.
Post-launch support
OS updates, fixes and iteration on a monthly arrangement — cancellable, like everything we do.
IDEA TO APP STORE.
OUR APP PHILOSOPHY.
App budgets and timelines, honestly.
A focused booking, loyalty or ordering app is a manageable project; a marketplace or social platform is not a first step. We’ll tell you which side of that line your idea sits on at the free scoping call.
Store review adds days to any launch plan — we build that into the schedule, and handle rejections if they come.