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WEB DESIGN
Jun 2026
· 6 min read
Website Design Checklist for Conversions
Before you launch (or judge) a website, run it through this checklist. The conversion, performance and SEO essentials that decide whether a site earns or just exists.
Whether you’re launching a new site or auditing your current one, the same essentials decide whether it converts. Run through this checklist — anything missing is a leak.
The conversion & technical checklist
Tick every box before you call a site “done”.
// READY TO CONVERT?
✓Clear offer & headline above the fold
✓Obvious CTA and easy contact on every page
✓Fast on mobile (good Core Web Vitals)
✓Trust signals: reviews, proof, real contact info
✓Working forms + analytics + correct redirects
✓Titles, meta and schema in place
✕Visitor can’t tell what you do
✕Contact buried or forms broken
✕Slow, heavy pages on mobile
✕No social proof or credibility
✕No analytics or redirect map
✕Missing meta / schema / structure
Use it before and after launch
Run the checklist pre-launch to avoid shipping leaks, and again periodically on your live site to catch regressions. For the technical side in depth, pair it with our technical SEO audit; for conversion specifically, why your website gets no leads.
// FREQUENTLY ASKED
What should a website checklist cover?
Three areas: conversion (clear offer, CTAs, contact, trust), technical (mobile speed, working forms, redirects, analytics), and SEO (titles, meta, schema, clean structure).
When should I use a website checklist?
Before launch to avoid shipping problems, and periodically on your live site to catch regressions in speed, forms or SEO over time.
What is the most commonly missed item?
Mobile speed and working contact paths. Sites often look fine on desktop but load slowly or hide contact on mobile, where most visitors are.
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