Google has released statistics to show that mobile traffic has overtaken desktop traffic. Approximately 60% of all searches take place on a mobile device, and nearly half of all mobile searches are related to a location, for example, people searching for a Japanese restaurant near them for dinner. When you have an updated and optimized Google My Business listing, you are well-positioned to capture the audience.
And GMB listings appear just below the Google ads. When choosing which GMB to rank, Google looks at different ranking signals such as positive reviews, keywords within GMB, etc.
GMB listing allows you to input information such as your business’s location, opening hours, contact information, website links, reviews, business description, business images, etc. A well-optimized GMB ranks well on Google Search results and allows you to showcase your business to your potential customers.
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